Thursday, October 8, 2009

Why is Woubie only going to be available online?

Several people have asked why Woubie is only going to be available as a web based program and not as desktop software. Apparently 'just because' isn't an acceptable answer; hence this blog post. We decided to go with an SaaS (software as a service; tech speak for software that you access online instead of installing it on your computer) business model because...

...we like to move it, move it, we like to moooooove it!...

If you're lost right now and would like to take a break and be entertained for a minute, watch this video (no worries, its good clean fun):

http://www.youtube.com/watch?v=nD6Vk183xGQ

...the thought of having to manage multiple versions of the program, constantly send out notices about new upgrades and deal with possible compatibility issues between different versions, gives us nightmares. But it's not all about us. We thought about it from your perspective too.

Picture this:

You're doing research for an article that is due later today. A friend emails you a link to a video on YouTube. You think, "Hey, I'll just take a little break, watch it and then wrap up this research". The video is hilarious, you spit coffee all over your laptop and now it's fried. If you're using a desktop program to store and organize your research material, at this point you're up you know what without one of those doo-hickeys that makes a canoe move. If you're using Woubie, you refill your coffee cup and head over to a friend's house, go to an Internet cafe and get fresh coffee, or stop in at your local library (sans coffee unless you have a really lax librarian), log back on to Woubie and wrap it up.

For those of you who prefer lists to random hypothetical stories, here are the primary reasons we chose to make it web based:

You have secure access to your creative data from any computer anywhere that has Internet access.

You don't have to install anything on your computer, so you don't have to worry about space requirements, program compatibility or keeping up with updates to ensure that you have the latest version.

You get upgrades and new services automatically without paying more.

You don't need to worry about backing up your data.

No annoying pop ups on your computer for updates saying "A new version of blah blah is available".

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